Hello. I am a new game developer and going to launch a free app on apple and google store. I would like to know how free game earns money. If the answer is only by giving ad then how I get these ads?
Do I have to contact with somebody? Please help me with reply. Thank you.
basically you have two ways how to earn money with a free app:
1, Ads - not very sustainable method which in addition bothers your players. You need really huge volume of daily impressions to monetize with ads. When you have some user base, you can implement to your game some crosspromotion mechanics via providers as Chartboost or PlayHaven and display ads for other games and earn some money this way. But in general, ads are only complementary monetization method. Another ad networks you can implement are iAds (Apple), AdMob (Google) or Tapjoy.
2, Freemium model - your game is free, but you offer bonus features, levels, consumables and other things through in-app purchases. The best performing games on App Store and Google Play today are freemium games - see for example Candy Crush Saga. Basically, you can play that game for free, but when you want some special boost or faster progress, you pay.
Setting up a proper virtual goods and game mechanics is a role for experienced game designer. And then you need to test monetization every day, implement new changes, then test again, then change, then test, etc. Modern mobile games are services with permanent updates - like every week or even twice a week.
If you are a new developer, try reading my new blog AppFreak, maybe you will find it interesting.
The best way for a free game to earn money is giving ads I think.When your game has enough players or fame,the ads will come for you.
In game purchases
Something you are already familiar with, explained here from a different perspective. Make money from games using Choke Point strategy
There are several ways by which you can earn money with your game. The best method I know is the in-game purchase. I recommend you to make a demo version of the game pouring some features into it. Then, show the information of the full version game at the last or first section of the game.
If you think you have enough players to play your game, you can put the ads in your game to make money. This is the only way, a free app can make money.
god so many professionals on this site now. I dont mind you guys, but it used to be a quiet lot of hobbyists on this site only, and all the money making doesnt appeal to us.
You must know one thing : it is very very hard to earn money by doing android/iphone games.
For instance admob : when a user clicks on an add, you will earn about 0.01$