SongLily is a new service recently launched that has agreements in place with major record labels and music publishers offer their music for sync licensing to game and app developers. The new service is called SongLily (www.songlily.com). Licensing music is a very complicated process. In order to license music for a game, a synchronization license has to be obtained. A sync license, for short, is the same kind of license a production company would get to put a song in a movie. In music, there are two copyright interests - a copyright interest in the recording of the song (called the master) and a copyright interest in the words and the notes (called the composition and controlled usually by one or more publishers). In order to get a sync license, the licensee needs a license from both the master holder and the publisher. If there are multiple writers of the composition, there would be multiple publishers and an agreement with each publisher would need to be obtained to use the one song. SongLily has made this process easy by offering songs the labels and publishers have made available to SongLily for sync licensing to game and app developers using click through agreements and flat fees. The music includes very well known songs and more are added regularly.